Accountancy is one of the most rewarding professions in the world. It requires absolute dedication for the job but yields huge capital return. CPAs or Certified Public Accountants are highly skilled professionals in the field and doing a logo for such lucrative and proficient group of business people is quite a challenge.
The CPA logo design should comprise a symbol of progressive, positive-thinking, and focused organization. The image of accurate information, efficient analysis, professionalism and success should be well-reflected in the logo image. CPA logos vary in their concepts according to the state or country they are located. They follow different sets of rules and standards of professionalism but generally progressive in nature.
The Colors – Usually the colors that can best represent CPA logos are blue, black, green, white and brown. These are the general color used for the mentioned profession, however some states in the US have their own set of preference in color scheme according to their tradition and some designers take that into consideration. The rule of the thumb is to apply colors that signify finance or anything that relates to money matters.
The Font -The correct and relevant application of fonts should always be considered and the CPA logos are no exception to that. True Type fonts are generally being used for CPA logos as well as Microsoft, Myriad and Adobe.
The Style – Since CPA is financial business in nature, the style of its logo should be closely related to money. The elements contained in the image is to the discretion of the company, however, the use of bold, direct and altruistic style is important to project the real message the company wants to impart. The overall look should be futuristic in the sense that it should gladly consider the ever changing technological advancement of the world.