If you are starting a business, you may not have much experience in choosing a web designer. Be very careful: there are many pitfalls for the novice customer, and you should start by asking friends and colleagues for referrals. Do some networking-if you have a mentor, that person may be able to give you good advice.
Don’t choose a cut rate web designer. You wouldn’t go to a business conference wearing a cheap suit, so don’t start your business by having a shoddy looking website. First impressions count, and you want your website to make an excellent first impression.
If you follow these tips, you will know where to begin, how to conduct your hunt, and how to make the best choice.
- Look at the web designer’s website. Is it easy to navigate, with compelling graphics? If they’ve created an excellent website for their business, they are more than able to design one for your.
- Do the research, and look at many online portfolios. Which ones come closest to your vision, and have experience in your particular market niche?
- Once you have made a shortlist, have in depth discussions with the web designers. Which contact was the best listener, and responded to your questions and concerns. Good web designers are able to communicate with their clients and welcome their input.
- Never choose the least expensive designer. More often than not, the lowest priced designers deliver the lowest quality products.
- Once you’ve followed these tips, you can confidently choose the web designer who meets your needs.
Trust your hunches, but always focus on details. Don’t hesitate to ask for more references. If something doesn’t sound right, or confuses you, ask for clarification. A good web designer or web design firm encourages communication, and takes the time to work with their clients.