Attractive logos emit emotional and intellectual impression among the customers as they encounter the product. Logos normally conveys strong message about the value of the product and reflects the integrity of the business. Even if you have an excellent line of product, you won’t be able to put across that to as many consumers as you want if in the first place you can entice them to trust your business by having a poor logo.
The rule of the thumb in having an attractive logo is its instant recognition. It should evoke some emotional and intellectual response to whoever may see it. These attractive logos should be versatile and flexible enough and can be used in multiple media platforms, whether on TV, on print ads, billboards, shirts, flyers etc.